What’s one thing you’ll learn this year?

Please share it with us today… [The Writer’ s Life]( January 19, 2021 Hi {NAME}, "The More You Know" campaign, started by NBC in 1989, included a series of public service announcements to share educational messages … in a pre-Google world … featuring popular celebrities to attract more attention to a variety of important topics, such as childhood education and obesity. It was based on a solid concept: the power of knowledge. And even in an information era like today, it's impossible to know "too much" … Expanding what you know makes you a better writer, improves the work you produce, and increases your confidence. Plus, the more you put in your brain, the better chance you have for good ideas to come out … Which means you'll increase your success as a writer … And ultimately, your pay! So, what would you like to learn this year? What would help you make more progress in your writing career? What learning would benefit your clients, and you? What would you like to accomplish? We asked the AWAI team of writers what they'll be learning or trying to accomplish this year, and today, Staff Writer Tim Matassa shares their responses to give you some inspiration on how to set the stage for your own success this year. Check out what their learning objectives are, and see what resonates with you. Then tell us what YOU'LL be learning this year and what you hope to accomplish — and let us know in the comments what resources you need to meet those goals. Of course, the cornerstone of a well-paid writing career is a solid foundation in persuasion … And if making great money as a writer this year is one of your objectives, I've got the ideal opportunity for you. Put shortly, you'll work with Katie and me for 10 short weeks, and emerge a ready-to-write pro … … prepared to take on the copy and content assignments marketers need your help with today. [You can get all the details are here.]( I promise you, you'll learn a lot, we'll have a lot of fun, and by the end, you'll have all the skills, samples, and confidence you need to start working as a well-paid copywriter. We only do this LIVE once a year … [>> So, go here now to get all the details.]( To your success, [Rebecca Matter's Signature] Rebecca Matter President, AWAI What Our Writers Will Accomplish in 2021 … By Tim Matassa [Happy writer with laptop raising her arms in celebration] 2020 is finally … mercifully … behind us. And we've spent more than enough time dealing with the unprecedented challenges and distractions it forced us to overcome. Now, I want to approach what's ahead this year on a hopeful note … So I asked my fellow in-house writers at AWAI, along with a few of our regular contributors, the same question I asked myself to set the stage for my best year ever: "What's one thing you will learn or accomplish in 2021?" Not everyone was great at sticking to the Power of One. But that's okay … it's just a sign of how excited we are for what we have in store. Here's what everyone is planning to accomplish this year: Jen Adams, Director, The Professional Writers' Alliance — "I plan to go deeper with some of my favorite clients. I really feel like we're heading into a year where authentic, emotional connections are going to be HUGE difference makers and I want to help my clients build those relationships." Bonnie Caton, Staff Copywriter, AWAI — "I want to incorporate more authenticity, fun, and personality into everything I write — including more direct promos and lift notes." Sandy Franks, Copy Chief, AWAI — "My goal for this year is to break out of the habit of writing in a certain formula and/or style of storytelling that I think feels outdated. So I'm going to experiment with taking a fresher approach, which means stretching myself and also stepping out of my comfort zone." Paul Hollingshsead, Copywriter and Co-Founder, AWAI — "I'm going to become better at writing video scripts and write six to eight new packages, at least two of them acquisition." Rachael Kraft, Freelance Copywriter — "I plan to set aside more time each week for reading and learning. This way, I can dive into books by the copywriting greats and continue to polish up my skills." Steve Maurer, Freelance Copywriter — "I want to build my business big enough to leave my job at the plant. Got awfully close this year. "But on a more philosophical note: 2021 will be the year I work to see more new writers enjoy the benefits of what copywriting has done for me … and can do for them. "And on a fiscal note: $100K before the third quarter. So close this year … it's within reach." Tim Matassa, Staff Copywriter, AWAI — "I'm going to double my writing output … which means I'll write at least eight sales letters." Mindy McHorse, Executive Editor, Barefoot Writer — "I will launch a passive income stream (which I've never attempted before!) with the goal of making a bonus $33,800 from it by the end of 2021. Either e-books, a blog, or a Money-Making Website … haven't decided the exact path yet … but I will make it happen!!" Robert Rice, Freelance Copywriter — "I will use my copywriting knowledge to better promote myself and my projects in the other avenues I'm pursuing." Julia Schaller, Staff Copywriter, AWAI — "I want to take my video script and promo writing to the next level and double my promo writing output. "Then again, with a new baby at home, I also want to learn how to balance mommy-hood and copywriting in a way where I can give my best to both." So there you have it! The AWAI writing team is looking to write more … Take on new projects … Earn more money … Get out of our comfort zones … And even find more balance between our writing and personal lives. I hope you found some nuggets of inspiration here. But most importantly … What's the one thing YOU will learn or accomplish in 2021? It could be related to your writing skills … your business … getting clients … productivity … your writer's life … or anything in-between. [Let us know in the comments](. Putting your plans and goals out there for the world to see is a great form of accountability. And I know I'll be inspired to hear how you are going to rock this year! Editorial Note: For 2021, open yourself up to the possibilities and opportunities that await you as a well-paid copywriter. Join our Confident Copywriter live training series, where Katie and I walk you through The AWAI MethodTM for Becoming a Skilled, In-Demand Copywriter step-by-step. Over 10 sessions, we'll make all the concepts come to life, and explain them so you have a clear understanding. You can see real-life, up-to-date examples from guest experts working in the industry today. This is the shortest, fastest way to become a paid copywriter! The most important thing is to get started — [so check out the details here](. If You're Struggling to Learn Copywriting on Your Own … Let Rebecca and me take you by the hand and walk you step-by-step through mastering the skills and gaining the confidence to land your first paying clients. We'll meet once a week for 10 weeks. You'll get hands-on experience via writing assignments. And you'll get feedback on your writing. By the end, you'll emerge a ready-to-write pro who feels confident and eager to take on clients for great fees. This is the ONLY time this year we are doing this LIVE. Participation is limited. [Learn More Here.]( LAST CHANCE: You Get it All for Just $249 $49!!! Until midnight, you can get our popular Writer's Starter Kit … Including all the tools, templates, resource lists, guides, and fee schedules you'll need to launch and run a successful writing business … And save $200! You'll even get a FULL YEAR to put it to use, completely risk-free. [Grab The Writer's Starter Kit Now!]( Full Access for Just $1 Full Access for Just $1 This free blueprint shows you how to make $2,500 to $8,000 a month as a writer. And for just a buck, you'll gain access to every resource you'll need to execute that blueprint. All the roadmaps … All the articles … All the how-to videos … All 320+ training webinars … The member forum, the job board, the tutorials, the tools … All of it! [Check it Out Now.]( --------------------------------------------------------------- Trouble viewing this email? [View in your browser, here](. For questions or requests: [contact us online](. --------------------------------------------------------------- ©2021 American Writers & Artists Institute Do you know of someone who would benefit from reading The Writer's Life? 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