Writing niche that needs writers NOW

See if this niche might be right for you … [The Writer’ s Life]( October 5, 2020 Hi {NAME}, If you're looking for a growing niche, I've got one you should consider … As the population continues to age, the health market is getting bigger and bigger. People want to live longer, healthier, happier lives, and they're looking for solutions. And the pandemic? It's made health and well-being a huge trending topic. It's the reason copywriters Carline Anglade-Cole and Nina Camp both chose it as their niche – because they knew their copy could literally help prospects experience life-changing results. (And the very large writing fees they've been collecting for more than 20 years helped them stay there!) ;) Nina discovered that she thrives in this niche because she immediately feels compelled to help someone who is suffering from any ailment — big or small. And today, she shares some really unique insights about the health industry that can help you be very successful writing for it too. No matter what path you choose though, I highly recommend subscribing our [Barefoot Writer Magazine](. Every month you'll get proven tips and strategies from working, well-paid writers … Learn about opportunities to start getting paid for your own writing … And most importantly — start taking steps to achieve the writer's life of your dreams by following the expert advice from writers who have taken this path before you. Normally an annual subscription runs $49, but if you act today, you can secure a full year of Barefoot Writer Magazine for only $11! [>> Click here now to claim your $11 subscription.]( To your success, Rebecca Matter President, AWAI P.S. Success comes faster when you have a goal, a path, and a mentor to guide you. You don't have to go it alone. Discover more about mentoring options at AWAI when you join Katie for a very special LIVE "Virtual Open House." You'll hear firsthand from AWAI members how they got the training and support they needed to build successful six-figure writing careers from scratch. Mark your calendar for Wednesday, October 7th at 12 p.m. Eastern Time. [And then register for this free event here.]( If You're "Sensitive" — or a Full-Blown Worrywart — You'll Excel in This Niche By Nina Camp [Overhead closeup of plant next to hand with spoon poised above breakfast smoothie bowl] Call me corny, but as a copywriter I'm at my best — I feel my best — when I'm promoting solutions I believe will truly help the customer. Or at the very least, give them a sense of choice and hope. By specializing in the health market niche, that's exactly what I'm able to do. And it also allows me to make a good living, getting paid great fees for each piece of copy I write. But writing about health also suits my nature, which is why I've stuck with it for two decades. To be clear, I'm not a hypochondriac. I'm just … sensitive. Yes, I worry about my health, but no more than I worry about my parents' health, my friends' health, or anyone I run into who seems depleted, achy, held back. I automatically think: Is there any way you could be better? It doesn't have to be a life-threatening concern to rope me in. A few months ago, a Video Sales Letter I wrote for a women's hair growth supplement became the control. (If you're not familiar, a control is the best-performing promotion used by a company at a given time. [Royalties]( are often paid for the sales generated from it.) That tells me one thing — well, two things. The first is that I may have some nice royalties coming my way. The second is that I tapped into some common, pressing concerns about femininity and confidence. By tuning into those feelings, I persuaded a "statistically valid" number of women to take a chance, in spite of some powerful feelings of helplessness, possibly even depression. (And not just my own. Ha ha.) When you write about health, you're really writing about hope and well-being at a very personal level. And the learning curve is pretty fast. No one is immune — literally — to the need to improve and maintain their health. Whether it's blood sugar worries … digestion problems … joint pain … lagging sex drive … mental fog … fatigue … weight gain … or aging itself, if you personally aren't dealing with something on that list, someone close to you is — whether they'll admit it or not. Yes, there are rules to writing for the health market — time-tested principles of success, and some important legal ins and outs for writing about illness and disease. But once you get that squared away, it really all comes down to this: If you can empathize with your reader's concerns, every letter you write is a golden chance to … Take them on a journey through their struggles and confidently guide them to a potentially much better place. And since you're usually offering risk-free solutions, all you're doing is asking them to take a chance, find out if there's something better for them than chronic symptoms, doctor's visits, and overwhelming expenses. And health is wealth. For you and your reader. The main reason is that you're talking mostly to the Baby Boomer generation. Born between 1946 and 1964 — today they're 54-72 — the Baby Boomers are living longer than previous generations. Their life expectancies increase 2.5 years each decade! That's as impressive as the fact that they're in possession of more expendable cash than any other demographic. According to a 2018 U.S. News & World report, they control 70% of all disposable U.S. income. By and large, this demographic is educated, informed, and they want to extend their lives and stay vital. They're willing and able to do whatever it takes to live well. So it's mystifying to me that … They spend almost 50% of all CPG (consumer packaged goods) dollars, but less than 5% of advertising is geared towards them! See a health niche marketing opportunity here? You should! I just did some math and came up with the total I've received, so far, for one male potency supplement control: It comes to $19,700, including the royalties I've been receiving on and off for about two years, and am still receiving. Typically, a job like that can be finished in eight weeks, including wait time for client edits. But I should confess that I'm a slow, distracted, short-attention span writer. Maybe I'm too sensitive — I worry while I write, which consumes extra energy and causes me to need more breaks. And I usually work half days, sometimes half weeks. At my lurching pace, I have to divide that $19,700 over 4 days per week, 4 hours per day. That's a 16-hour work week. Multiply that by 8 weeks, for a total of 128 hours. $19,700/128 hours = $153/hour. But I should also subtract two 16-hour weeks (32 hours), which represent the days I'm sitting around waiting for the client to get back to me with edits. Now it's $19,700/96 hours — or $205 per hour. That's $3,280 per week, working half days, Monday-Thursday. But let me correct even more for my laughably short attention span. I take umpteen coffee breaks per day, which often lead to me wandering off to do laundry or slipping down a YouTube spiral. Basically, any copywriter in the world is more disciplined than I am. You'll make much more than I do. I'll bet you can get a letter about a prostate or arthritis remedy done, including edits and rewrites, in 85 hours, which comes to $231/hour. And maybe you can even begin another project while you're waiting for edits. I can easily imagine a timetable in which you're making 20%-30% more than I do. And all you're doing is making good use of your "sensitive" nature, and talking to a demographic that's eager to listen, and very willing to sample your wares. According to a survey conducted by the Council for Responsible Nutrition, 68% percent of U.S. adults take dietary supplements, and half are regular users. And the global dietary supplement market was valued at $124.8 billion in 2018, according to the current analysis of Reports and Data. It's expected to reach $210.3 billion by 2026. That $3,280 per week is just the tip of the iceberg. But there's one caveat. If you're like me, you may also need to factor in the cost of doctor's visits. While writing the women's hair loss promo, I was convinced I was losing my hair, so I did make a few visits to the dermatologist to confirm I was not. (I wasn't.) Do you have any questions about getting started as a writer in the health market? [Share with us in the comments]( so we can help get you the answers. So many people are already enjoying the writer's life thanks to [Barefoot Writer Magazine]( … "I've been reading Barefoot Writer Magazine since the beginning of the year and I love it! The information and stories you share are the perfect combination of entertaining and educational. And, it's great to hear about the different opportunities that exist for freelance writers." — Anna Gressler Canberra, Australia "I thought the first issue of Barefoot Writer I read was worth the entire price I paid. Everything else is a great bonus. I'd been a 'Lone Wolf' writer for years and I was amazed at how much I enjoyed plugging back into a writing community. Great magazine!" — Mike Johnson Wapiti, Wyoming "I LOVE the Barefoot Writer. When it hits my inbox, I read it immediately." — Barb Johnson Hanover, Indiana I love getting emails like this from writers pursuing their dream life thanks to Barefoot Writer Magazine. Not only is it a fantastic resource of expert advice and strategies that can cut your learning curve in half … It's also your chance to start earning money as a writer right away. [Lock in your savings now and grab yours here.]( And start enjoying the freedom of the writer's life today. Learn From This Million-Dollar Copywriter 🤩 Ready to experience the thrill of getting five- and even six-figure royalty checks from your clients? Let this "A-list" million-dollar copywriter show you how. In just 4 weeks, you'll learn her step-by-step system for writing blockbuster health copy. Plus, she'll even show you the "business side" so you can start landing clients right away. 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