Short copy gig — high pay and fun

You’ll love writing these quick, in-demand projects [The Writer’ s Life]( June 15, 2020 Hi {NAME}, Puzzles, games, swing sets, above ground swimming pools, and bread makers are just a few of the products to experience massive sales increases due to the pandemic. The number of emails sent also had an increase — up 31% — as companies used electronic communications to keep in touch with customers and prospects. And email was already a powerful channel, with 293.6 billion emails sent/received every day! Email marketing has consistently proven to deliver for B2B companies in terms of leads and sales. Survey after survey has shown that B2B marketing directors consider email to be their most reliable performer. So, those who can write effective B2B email copy are in demand. Don't have that skill set, yet? [Learn it!]( There's no better time than now to build your email copywriting muscle. Plus, with this one, you can make $800-$1,200 per day — even if you're just starting out. I know it sounds like a lot … But those ranges are typical in the Business-to-Business (B2B) market. (And yes, even B2B copywriters can work on fun projects!) I've asked Expert B2B Copywriter Steve Slaunwhite to jump in today and give you all the inside information you need about [this opportunity](, so you can get started. To your success, Rebecca Matter President, AWAI Get Paid to Write Emails for B2B (and Have Fun Doing It!) By Steve Slaunwhite [Man writing on laptop computer; showing a wooden desk and smartphone and earphones] I realize that headline sounds a little odd. Shouldn't I be talking about the income potential or how much work there is out there for Business-to-Business (B2B) email copywriters? Oh, I will! But having a good time when working on projects is important, too. And I have to admit, I almost always have fun writing emails for my B2B clients. They rank number one on my list of the favorite types of projects I handle. Why is that? First of all, these tend to be short emails. With just a few exceptions, the average length is about 450 words. So I can comfortably write an entire email campaign — comprised of five or six emails — in a day. And that includes a midday trip to the gym followed by a leisurely lunch! In terms of work-life balance, you can't beat that! Here's a recent example … One of my clients, a SaaS company that offers a bookkeeping app for small business owners, uses a "Free 30-Day Trial" to get new customers. Those who sign up for the free trial receive a series of emails during that period designed to persuade them to buy once the trial is over. With me so far? Okay, obviously those emails during the free trial are crucial. The more effectively they're written, the more likely customers are to buy. So I spent about five hours re-writing those emails and, guess what? The new email copy resulted in a significant bump in orders. That's another thing about writing email copy that's so much fun. You can make a big difference in your client's business. (In case you're wondering, my fee for that project was over $1,500.) Besides free trial follow-up emails, there are many other types of email copy you may write if you learn this specialty: - Emails promoting case studies, e-books, and white papers. - Emails generating leads. - Emails following-up and nurturing leads. - Emails announcing new products and services. - Emails for upselling and cross-selling customers. - Emails that engage customers and build those relationships. - Emails that promote webinars and other events. - Emails that sell new programs, such as training. And more. Why do B2B companies do so much email marketing? Numerous surveys reveal that B2B marketers consider email as the marketing channel with the highest ROI (Return On Investment). Believe me, they know all-too-well that effectively-written emails are crucial to generating leads, making sales, and building customer loyalty. No wonder B2B companies send out over a million email campaigns — each week! Who writes all these emails?! Frankly, most are written by in-house marketing departments and outside marketing agencies. Most, not all. I can't give you a specific percentage, but I estimate that about 20% of email campaigns are written by freelancers. Don't be fooled by that number. A 20% slice of the B2B email copywriting market is huge. That's why there's so much work out there for those who know how to write great email copy. If you're interested in getting into this specialty, you need to learn three things: - The craft of writing emails for B2B companies. How to write winning subject lines, headlines, and body copy. Also, how to put together a multi-email campaign. (Very important!) - The latest best practices. You need to know what's currently working. The copywriting techniques that are getting the best open rates and conversions. - How to land email copywriting gigs. You need to target the right companies and know how to approach them. Also, you need at least one professional-level email copywriting sample. The good news is, it doesn't take all that long to learn the above. And when you do, you'll be well-positioned to have as much fun as I do [writing email copy for B2B companies](. Do you have any questions about how to get started as a B2B email copywriter? [Please share with us in the comments]( so we can help. Editorial Note: In the U.S. alone, there are 5.7 million B2B companies (according to the Content Marketing Institute), and nearly all of them are searching for writers to write their emails … The projects are short (around 450 words on average), the pay is great ($400 or more per email, even if you're just starting out), and just a few clients can fill your schedule. [Get all the details here.]( Make $800+ Per Day Writing This Project (even if you're brand-new) There's one specific project 95% of companies need more of … They just can't find enough writers. Get the simple steps to write this project and start earning $800-$1,200 per day — whether you're an experienced writer or just starting out! [Get All the Details Here.]( FLASH SALE! Special 48-Hour Membership Discount If you want to become a paid writer this year … Join our special writer's club that gives you everything you need to get established as a paid writer — fast. 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