Newsletter Subject
The future of SEO
From
animalz.co
Email Address
newsletter@animalz.co
Sent On
Wed, May 3, 2023 11:55 AM
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in a post-ChatGPT world ?
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in a post-ChatGPT world  â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â Hi, friends. With so many of us riding the AI wave, weâve been wondering how SEO and the rules of search may change post-ChatGPT. This week, we share our predictions. Then, we dive into our favorite tips to help you tackle thought leadership effectively and authentically. âKT --------------------------------------------------------------- â ð [The Future of SEO in a Post-ChatGPT World]()â SEO isn't dying â but we anticipate significant changes on the other side of AI. Hereâs what weâre predicting: - Fewer results from search: zero-click searches + fragmented search engine use may translate to diminishing returns.
- Fierce SERP competition: programmatic SEO + high publishing frequencies could make ranking a serious challenge.
- New Google ranking factors: content authorship + off-page factors (like backlinks) may be given more weight. To help you adjust to changing times, we suggest a few ways to hedge your bets. [Read more]()
--------------------------------------------------------------- ðï¸ Podcast Episode ââ[How to Become a Thought Leader | Animalz Content Marketing Podcast](â Thought leadership is more than a trendy buzzword for your Twitter bio, and itâs bigger than a single type of content or contrarian blog post. Instead, thought leadership is a powerful positioning statement born from authentic convictions and a sincere desire to move your industry forward. In this episode, we break down how you can become a thought leader who makes a meaningful impact on your industry. By the end of this podcast, you'll learn: - Defining characteristics of credible thought leaders
- Why earned secrets are the fuel for effective thought leadership
- Five sources of thought leadership (hint: what do you find yourself ranting about?) â[Listen now](â, or check out other episodes [here](=). --------------------------------------------------------------- ð§ What Weâre Thinking About - â[How To Cultivate Customer Empathy In Experience Design + Innovation | Human Insight Podcast](=): âUse data-driven empathy to deliver moments that matter to your users.â â - â[You Canât Hack Product Positioning](: âProduct positioning is the delicate alchemy of mixing customer obsession and marketing. When done right, the result creates a new software category. And a product that owns a category can beat a great rival.â â - â[Resisting Deterministic Thinking](: âI have no clue whatâs coming down the pike with AI tech. But rather than taking an optimistic or pessimistic stance, I want to start with curiosity. Iâm hoping that others will too.â --------------------------------------------------------------- Animalz provides high-end content marketing solutions to SaaS companies.
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