How wearables, IoT, and other healthtech is improving our collective âLXâ
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Tech for a better you If this monthâs CES is any indication, tech entrepreneurs are pulling their heads from the clouds in 2023 to build things people will buy in a downturn. âItâs best for companies to avoid pie-in-the-sky announcements this year,â one analyst [told]( The Wall Street Journal. âNo one wants to invest in that right now.â The good news for anyone trying hard to stick to a New Yearâs resolution: Personal health and fitness is still hot, especially among a growing aging population with disposable income to burn â and especially if thereâs a biometric sensor involved. A [surge]( of patent applications for wearables is a sign of things to come. Tech is invading our [watches]( our glasses, even our [clothes](. [Meta]( is among the Big Tech companies competing for hardware dominance, though there are plenty of upstart challengers to confront along the way. Rising rates of chronic disease and obesity are helping to fuel the adoption of activity trackers and body monitors that provide real-time information on a personâs well-being. Startups are adding powerful new capabilities with [biometric sensors]( that track everything from heart rate and blood pressure to oxygen levels and sleep quality. [Smart patches]( allow medical teams to monitor patients remotely to help manage things like diabetes management, recovery from surgery, and medication. New devices are leveraging AI, too. Scientists in Italy figured out how to train AI to recognize patterns in EEG waves so that a person can [operate a wheelchair with their mind](. Companies like newly funded [DashLX]( are finding investor interest in so-called âlived experienceâ (LX) software that makes sense of data collected by IoT devices. All of which could make 2023 the year of LX. â Trending Digital fitness continues to grow The fitness industry reached a market value of over [$33B]( in 2021, with projections showing it reaching nearly $435B by 2028. Tech startups are creating new ways to access fitness technology and programs, often from the comfort of [peopleâs homes]( driving the industry's growth. Both aspiring and professional athletes require specialized training programs to keep them at the top of their game, and startups are rushing to cater to this need. Companies like [Peloton]( provide an interactive fitness platform that makes training from the comfort of your home convenient and enjoyable. Similarly, [FightCamp]( is transforming your living room into a boxing gym. See our list: [Peak Performance: 5 Fitness Tech Startups Hiring Now]( Accessible, affordable healthcare Startups are working to reimagine healthcare with digital platforms, AI, and other tech that can make care both more accessible and affordable. The need is clear, as nearly 40% of American adults face medical debt, and 7 in 10 people report putting off a doctorâs appointment or medical procedure because of the cost. Add on growing labor shortages in the field, and it isnât hard to see why so many people are looking outside of traditional medical systems for answers. Digital physical therapy platforms, 24/7 access to licensed providers, at-home sample collection, and more data than ever on doctors, healthcare plans, costs, and more are empowering patients to take control of their health and well-being. See our list: [5 Startups Helping Reshape the Healthcare Industry in 2023]( Educating the masses Education tech is on the rise as educators and families try to adapt to a generation of children raised online. Over 65% of teachers use digital tools to teach every day, and the edtech industry is predicted to grow to nearly $320B by 2029. Edtech companies are helping to make learning accessible for a wider array of students and offering entirely new models to cater to specific types of learners. Students can learn at their own pace and take advantage of innovations like interactive video lectures and gamified lesson plans. See our list: [Exciting Edtech Companies Hiring In 2023]( In the news New York City.-based [Oula]( a maternity clinic focused on pregnancy and childbirth, raised a $19.1M Series A led by 8VC. With a collaborative medical team, welcoming clinic, and remote care platform, Oula delivers personalized, evidence-based pregnancy experiences before, during, and after birth. Flagstaff, Ariz.-based [DashLX]( a company providing âlived experienceâ (LX) data that powers wearable tech, raised a $2.5M seed round led by Sonoran Founders Fund. DashLX enables companies to leverage wearable technology data for product innovation, sales, and customer engagement. San Francisco-based [Ahura AI]( an AI learning experience platform, raised $5.6M in seed funding over several rounds. The companyâs platform is designed to help companies and governments develop a skilled workforce using intelligent and autonomous systems. Remote first [Joyn Insurance]( an insurance technology company, raised a $17.7M Series A led by Omers Ventures. The companyâs software helps Main Street commercial insurance underwriters. New York City-based [Welcome Homes]( a proptech company reimagining home buying, raised a $29M Series A led by Era Ventures. 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