Should qualcomm be worried about the rise of MediaTek?

[AndroidPIT] Hey {NAME}, From the outside, competition in the smartphone chipsets space looks quite healthy. The sector currently has five main players: Qualcomm, Samsung (Exynos), Huawei (Kirin), MediaTek and Apple. While Qualcomm is known for its super-fast, high-end, high-performance chips, with the latest and greatest features, and sold in high-income developed countries, smartphones equipped by MediaTek were generally considered to be only good enough for the lower segments which generally sell well in the so-called emerging markets. However, this status quo seems to be changing lately and I wonder about the possible effects of this paradigm shift for the smartphone market in Europe That’s the focus of our newsletter opener for this week. Besides, we have also reviewed two OnePlus products this week -- the OnePlus Band, and the OnePlus Nord N10. Happy reading! Rahul Srinivas, Editor What you really need to know ~/AABFLwA~/RgRiBk_eP0S1aHR0cHM6Ly93d3cubmV4dHBpdC5jb20vdGhlLXJpc2Utb2YtcXVhbGNvbW0tYWx0ZXJuYXRpdmVzLW1lZGlhdGVrLWV4eW5vcz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~ [The rise of Qualcomm alternatives. Time to take them seriously?](~/AABFLwA~/RgRiBk_eP0S1aHR0cHM6Ly93d3cubmV4dHBpdC5jb20vdGhlLXJpc2Utb2YtcXVhbGNvbW0tYWx0ZXJuYXRpdmVzLW1lZGlhdGVrLWV4eW5vcz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~)  [For far too long, MediaTek and Exynos SoCs have been a distant competitor to Qualcomm and had a negligible market share. What changed in 2020?](~/AABFLwA~/RgRiBk_eP0S1aHR0cHM6Ly93d3cubmV4dHBpdC5jb20vdGhlLXJpc2Utb2YtcXVhbGNvbW0tYWx0ZXJuYXRpdmVzLW1lZGlhdGVrLWV4eW5vcz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) [Read this story](~/AABFLwA~/RgRiBk_eP0S1aHR0cHM6Ly93d3cubmV4dHBpdC5jb20vdGhlLXJpc2Utb2YtcXVhbGNvbW0tYWx0ZXJuYXRpdmVzLW1lZGlhdGVrLWV4eW5vcz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) Highlights of the week ~/AABFLwA~/RgRiBk_eP0SbaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vb25lcGx1cy1ub3JkLW4xMC1yZXZpZXc_dXRtX3NvdXJjZT13ZWVrbHktbmV3c2xldHRlcnMmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249MjAyMTAyMTBfd24mYXBfdXVpZD1JWGdhSEhYWURmRjBDRmx5Q21FVWMycVZScGNXA3NwY0IKYCHiyiNglt4uJVIbdHJpc3RyYW1iYWxkd2luODZAZ21haWwuY29tWAQAAAAA [OnePlus Nord N10 review: Cheap, but is it any good?](~/AABFLwA~/RgRiBk_eP0SbaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vb25lcGx1cy1ub3JkLW4xMC1yZXZpZXc_dXRtX3NvdXJjZT13ZWVrbHktbmV3c2xldHRlcnMmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249MjAyMTAyMTBfd24mYXBfdXVpZD1JWGdhSEhYWURmRjBDRmx5Q21FVWMycVZScGNXA3NwY0IKYCHiyiNglt4uJVIbdHJpc3RyYW1iYWxkd2luODZAZ21haWwuY29tWAQAAAAA) [OnePlus offers its most affordable 5G smartphone with the Nord N10 5G. This review shows that a low price should not be the end goal.](~/AABFLwA~/RgRiBk_eP0SbaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vb25lcGx1cy1ub3JkLW4xMC1yZXZpZXc_dXRtX3NvdXJjZT13ZWVrbHktbmV3c2xldHRlcnMmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249MjAyMTAyMTBfd24mYXBfdXVpZD1JWGdhSEhYWURmRjBDRmx5Q21FVWMycVZScGNXA3NwY0IKYCHiyiNglt4uJVIbdHJpc3RyYW1iYWxkd2luODZAZ21haWwuY29tWAQAAAAA) [Read this review](~/AABFLwA~/RgRiBk_eP0SbaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vb25lcGx1cy1ub3JkLW4xMC1yZXZpZXc_dXRtX3NvdXJjZT13ZWVrbHktbmV3c2xldHRlcnMmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249MjAyMTAyMTBfd24mYXBfdXVpZD1JWGdhSEhYWURmRjBDRmx5Q21FVWMycVZScGNXA3NwY0IKYCHiyiNglt4uJVIbdHJpc3RyYW1iYWxkd2luODZAZ21haWwuY29tWAQAAAAA) ~/AABFLwA~/RgRiBk_eP0SXaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vb25lcGx1cy1iYW5kLXJldmlldz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~ [OnePlus Band Review: Don't settle for this](~/AABFLwA~/RgRiBk_eP0SXaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vb25lcGx1cy1iYW5kLXJldmlldz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) [OnePlus recently launched its first-ever fitness band in India. We take a detailed look at the band to see if it is really worthy of the OnePlus tag](~/AABFLwA~/RgRiBk_eP0SXaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vb25lcGx1cy1iYW5kLXJldmlldz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) [Read this review](~/AABFLwA~/RgRiBk_eP0SXaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vb25lcGx1cy1iYW5kLXJldmlldz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) ~/AABFLwA~/RgRiBk_eP0SsaHR0cHM6Ly93d3cubmV4dHBpdC5jb20veGlhb21pLW1pLTExLWxhdW5jaC1wcmljZS1zcGVjaWZpY2F0aW9ucz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~ [Xiaomi Mi 11 launched in Europe: Everything you need to know](~/AABFLwA~/RgRiBk_eP0SsaHR0cHM6Ly93d3cubmV4dHBpdC5jb20veGlhb21pLW1pLTExLWxhdW5jaC1wcmljZS1zcGVjaWZpY2F0aW9ucz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~)  [Xiaomi has unveiled its new flagship, the Mi 11 in Europe. We summarize all the important details about the first phone to get the Snapdragon 888 chip](~/AABFLwA~/RgRiBk_eP0SsaHR0cHM6Ly93d3cubmV4dHBpdC5jb20veGlhb21pLW1pLTExLWxhdW5jaC1wcmljZS1zcGVjaWZpY2F0aW9ucz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) [Read this story](~/AABFLwA~/RgRiBk_eP0SsaHR0cHM6Ly93d3cubmV4dHBpdC5jb20veGlhb21pLW1pLTExLWxhdW5jaC1wcmljZS1zcGVjaWZpY2F0aW9ucz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) ~/AABFLwA~/RgRiBk_eP0SgaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vZ2JvYXJkLXNob3J0Y3V0cy1mb3ItZHVtbWllcz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~ [Gboard shortcuts for dummies](~/AABFLwA~/RgRiBk_eP0SgaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vZ2JvYXJkLXNob3J0Y3V0cy1mb3ItZHVtbWllcz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~)  [Gboard is a very handy software keyboard for any Android device. With these shortcuts, you can type even faster and boost your productivity.](~/AABFLwA~/RgRiBk_eP0SgaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vZ2JvYXJkLXNob3J0Y3V0cy1mb3ItZHVtbWllcz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) [Read this story](~/AABFLwA~/RgRiBk_eP0SgaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vZ2JvYXJkLXNob3J0Y3V0cy1mb3ItZHVtbWllcz91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) ~/AABFLwA~/RgRiBk_eP0TKaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vYmlkZW4taXBob25lLW1vYmlsZS1waG9uZS1kaXZpc2lvbi1odWF3ZWktY2VvLW9uLXRoZS1jdXJyZW50LXNpdHVhdGlvbj91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~ [Huawei wont sell its smartphone division: Huawei CEO confirms](~/AABFLwA~/RgRiBk_eP0TKaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vYmlkZW4taXBob25lLW1vYmlsZS1waG9uZS1kaXZpc2lvbi1odWF3ZWktY2VvLW9uLXRoZS1jdXJyZW50LXNpdHVhdGlvbj91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~)  [Huawei's CEO Ren Zhengfei speaks to the international press and comments on the US President, the iPhone 12 and Huawei's smartphone division.](~/AABFLwA~/RgRiBk_eP0TKaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vYmlkZW4taXBob25lLW1vYmlsZS1waG9uZS1kaXZpc2lvbi1odWF3ZWktY2VvLW9uLXRoZS1jdXJyZW50LXNpdHVhdGlvbj91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) [Read this story](~/AABFLwA~/RgRiBk_eP0TKaHR0cHM6Ly93d3cubmV4dHBpdC5jb20vYmlkZW4taXBob25lLW1vYmlsZS1waG9uZS1kaXZpc2lvbi1odWF3ZWktY2VvLW9uLXRoZS1jdXJyZW50LXNpdHVhdGlvbj91dG1fc291cmNlPXdlZWtseS1uZXdzbGV0dGVycyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj0yMDIxMDIxMF93biZhcF91dWlkPUlYZ2FISFhZRGZGMENGbHlDbUVVYzJxVlJwY1cDc3BjQgpgIeLKI2CW3i4lUht0cmlzdHJhbWJhbGR3aW44NkBnbWFpbC5jb21YBAAAAAA~) ~/AABFLwA~/RgRiBk_eP0QgaHR0cDovL3R3aXR0ZXIuY29tL0FuZHJvaWRQSVRjb21XA3NwY0IKYCHiyiNglt4uJVIbdHJpc3RyYW1iYWxkd2luODZAZ21haWwuY29tWAQAAAAA ~/AABFLwA~/RgRiBk_eP0Q8aHR0cDovL3d3dy55b3V0dWJlLmNvbS91c2VyL0FuZHJvaWRQSVRjb20_c3ViX2NvbmZpcm1hdGlvbj0xVwNzcGNCCmAh4sojYJbeLiVSG3RyaXN0cmFtYmFsZHdpbjg2QGdtYWlsLmNvbVgEAAAAAA~~ ~/AABFLwA~/RgRiBk_eP0QnaHR0cDovL3d3dy5mYWNlYm9vay5jb20vd2VhcmVhbmRyb2lkcGl0VwNzcGNCCmAh4sojYJbeLiVSG3RyaXN0cmFtYmFsZHdpbjg2QGdtYWlsLmNvbVgEAAAAAA~~ You no longer wish to receive our newsletters? 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