ALERT: Just in -- Our one-day match challenge

Sneak Peek: An urgent match opportunity is coming your way. [Alzheimer's Association]( [DONATE NOW]( [End Alzheimer's One-Day Match Challenge]( [End Alzheimer's One-Day Match Challenge]( Dear Friend, I'm excited to share a way you can make an even greater difference in the critical fight to end Alzheimer's. It's our [End Alzheimer's One-Day Match Challenge]( taking place on April 14. That's next week. But because you're an important member of our Alzheimer's Association community, I'm giving you early access to this amazing opportunity. With this early sneak peek, I'm hoping you will help us get a head start today with a generous gift that can go twice as far to help provide care and support and advance research. [Please take the next step in your commitment with a gift today, while it can be doubled in impact]( and get us closer to achieving our vision of a world without Alzheimer's and all other dementia. [Donate Now]( A generous donor who wishes to remain anonymous has pledged $100,000 to support the Alzheimer's Association International Research Grant Program, which funds investigations to advance our understanding of Alzheimer's disease, identify new treatment strategies, improve care for people living with dementia and further our knowledge of brain health and disease prevention. [When you give before midnight on April 14, your first gift can go 2X as far up to $100,000 to help provide care and support and advance research.]( This challenge is offered in memory of Don Hutson and in honor of his beloved wife of 66 years, Charlene. Don passed away in 2022 after a 10-year battle with Alzheimer's, and Charlene is living with Alzheimer's and vascular dementia. Don and Charlene were devoted to each other and to their daughters and grandchildren. They were loving, hard-working and generous and their compassionate legacy will continue in their family and their community. Don and Charlene would be proud knowing they're the inspiration for this unique opportunity to come together for one special and impactful day. One reason your support today is so important is that in order to unlock this $100,000 match, we must raise that same amount by the deadline. By helping us get a head start today, you'll help to make this challenge a success. [Please don't wait to take advantage of this amazing opportunity while your first contribution can go twice as far.]( Please give now while your gift — up to a total of $100,000 — can go 2X as far. [$16 can become $32.]( [$30 can become $60.]( [$50 can become $100.]( [Double my impact now.]( Each day, in my community and yours, Alzheimer's is robbing a family of a future with their loved one. I'm not exaggerating when I say that every day counts. Every time we provide care and support and every day we make progress toward ending this debilitating disease, we give families hope. Spring is the season of fresh beginnings and new-found hope. Today, you have the chance to give hope. I'm sure you understand the number of people living with Alzheimer's is increasing each year, and our own risk is growing as we age. It's never been more urgent to fight Alzheimer's with everything we have. [Please don't miss this early bird opportunity to join the fight with your first gift while you can have DOUBLE the impact.]( [Donate Now]( When you do, your support can go 2X as far to help offer care through services like our [Alzheimer's Navigator®]( that helps families create a caregiving action plan. But it can do so much more, such as: - Ensure that master's-level clinicians and specialists are there every hour of every day to provide much-needed care and support to caregivers and people living with Alzheimer's when they call our free 24/7 Helpline (800.272.3900). - Advance critical research. Today, there are more than 140 unique therapies being tested in clinical trials as possible treatments for Alzheimer's disease, including trials funded by the Alzheimer's Association. - Strengthen our efforts and work at the federal and state levels to encourage legislation that will increase research funding and improve the lives of those affected by Alzheimer's and all other dementia. There are so many reasons to give. Of course, right now, you also have the chance for your gift to be matched by our generous donor. [Please make your first gift now, while it can go twice as far to further our mission]( to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. [Donate Now]( Thank you in advance for helping make this one-day challenge a success, and for offering so much hope and help in this crucial fight. I truly appreciate your generosity and partnership. Sincerely, Liz Adams Chief Development Officer [Facebook]( [Twitter]( P.S. In order to achieve this challenge, we must work together as a community to reach our goal before the end of the day on April 14. That's why I'm reaching out to you in advance — [please help us unlock this match by making your first gift to support the millions of Americans impacted by Alzheimer's today](. [Donate Now]( Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2023 Alzheimer's Association. 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