Best of the week (Aug 19 - Aug 23)...

Saturday, August 24, 2019 [alt_text]( [alt_text]( [alt_text]( [Is butter really better? Britannia reacts to Amul ad]( The cookie major takes a jab at butter claim by playing health card. --------------------------------------------------------------- [alt_text]( [IKEA says 'Hej Mumbai'...]( ...opens first online store in the city a year after its debut in Hyderabad. --------------------------------------------------------------- [alt_text]( [Swiggy and Spotify ask users to 'eat' their playlists...]( The new contest titled #EatThePlaylist was first spotted on Twitter... --------------------------------------------------------------- [alt_text]( [Anvesha Poswalia joins L'Oréal Professionel as digital marketing lead]( Prior to this, she worked at Asian Paints as the head of digital media. --------------------------------------------------------------- [alt_text]( ["Payments are usually seen as cold and transactional": Sapna Chadha, Google]( The e-payments segment is cluttered and driven by cashback carrots. Google Pay digs deeper with its new campaign. We spoke to Sapna Chadha, Google's director... --------------------------------------------------------------- [alt_text]( [Pending MIB approval, NDTV's Group CEO Suparna Singh resigns]( Her appointment as Group CEO in 2017 was subject to approval from the Ministry of Information and Broadcasting, which is still pending... --------------------------------------------------------------- [alt_text]( ["DTH players' profitability could be impacted": India Ratings and Research]( India Ratings and Research (Fitch Group) believes that since DTH players have already sold long-term plans till the end of 2018 and won't be allowed to withdraw or reprice a plan that's already in use, revenues will take a hit. --------------------------------------------------------------- [alt_text]( [500 million users will access internet in local languages by 2030: KPMG M&E report 2019]( The report also estimated that the media and entertainment industry in India likely to reach Rs 3.07 Trillion by FY24 --------------------------------------------------------------- People Spotting [alt_text]( [Anant Kamal Srivastava AVP & national head Mirchi Live.]( [See all]( CREATIVE SHOWCASE [alt_text]( [Brand: Life Insurance Corporation Media: OOH]( [See all]( Please add afaqs! newsletter to your Address Book so this newsletter doesn't get filtered into your bulk folder. [click here](to know how to add our e-newsletters to your safe sender list If you can't see the mailer, please [click here]( This message is brought to you by afaqs! If you do not wish to receive any such special mailers, [click here](