Maaza revamps packaging | Chat with Taboola | Have we learnt how to monetise video?...

Thursday, March 14, 2019 [alt_text]( [alt_text]( [alt_text]( [Maaza shows off new bottle packaging in formulaic ad]( We spoke to a few design experts about the revamped pack. --------------------------------------------------------------- [alt_text]( ["There is a big need for vernacular publishers" - Ran Buck, Taboola]( We caught up with the SVP - global revenue of Taboola over the platform's presence in India. --------------------------------------------------------------- [alt_text]( [Have we learnt how to monetise online video?]( Story-telling to story-selling - a look at the monetisation story so far, through the expert lens. --------------------------------------------------------------- [alt_text]( [YouTube Music debuts in India]( Makes the world of music easier to explore; gives listeners access to exclusive music videos and a personalized feed catering to their preferences --------------------------------------------------------------- [alt_text]( [Here is what Uday Shankar said in his opening remarks at FICCI Frames 2019]( The president of 21st Century Fox and Chairman and CEO for Star India delivered a keynote at the beginning of the three day convention. --------------------------------------------------------------- [alt_text]( [Learning from Surf Excel's social media fire]( What happened with HUL's Holi spot for Surf Excel this week could happen to absolutely any brand campaign tomorrow. What should brands do when a simple advert is monsterised, then bashed on social media? --------------------------------------------------------------- [alt_text]( [L&K Saatchi & Saatchi appoints Trishay Kotwal & Arthi Basak]( He will be reporting to Kartik Smetacek, Jt. National Creative Director, L&K Saatchi & Saatchi. --------------------------------------------------------------- [alt_text]( [Mehraj Dube, VP programming, Zee Media calls it quits]( Dube joined Zee in June 2016 as vice president, marketing. --------------------------------------------------------------- People Spotting [alt_text]( Dube_20190314&u= [Mehraj Dube VP programming Zee Media]( Dube_20190314&u= [alt_text]( Rao_20190314&u= [Nagaraj Rao Director, Marketing Automation Mirum]( Rao_20190314&u= [See all]( CREATIVE SHOWCASE [alt_text]( Sports20190314&u= [Brand: Star Sports Media: TV]( Sports20190314&u= [See all]( Please add afaqs! newsletter to your Address Book so this newsletter doesn't get filtered into your bulk folder. [click here](to know how to add our e-newsletters to your safe sender list If you can't see the mailer, please [click here]( This message is brought to you by afaqs! If you do not wish to receive any such special mailers, [click here](