Leap Day Extravaganza!, improve your email deliverability, and more

Trending content to grow your business ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [View in browser]( [ActiveCampaign]( [Start your free trial ▸]( Trending news and top content to help automate your business and supercharge your marketing. [ActiveCampaign's Monthly Spotlight Email]( Learn how to do more with less this Leap Day In a year where many are being challenged to do more with less at work, we’ve been given a gift. Leap Day–that once-every-four-year phenomenon that drops an extra 24 hours on our calendar to do with as we please. So, how can you #MakeMoreTime in 2024? Glad you asked. ActiveCampaign has put together The ActiveCampaign Leap Day Extravaganza!, a free, global, virtual event. With every presentation focused on teaching you a new way to #MakeMoreTime in 2024 [Announcing: The ActiveCampaign Leap Day Extravaganza!]( This event is produced in partnership with [Calendly]( [Goldcast]( and [The Juice]( running from 4PM EST on Wednesday, February 28th through 8PM EST on Thursday, February 29th (29 straight hours!) Speakers scheduled to appear include: • Jay Baer • Rand Fishkin • Tamara Gielen • Ann Handley • John Jantsch • Mike King • Salva Martinez H • Scott Monty • Paul Roetzer • Najmah Salam • Simon Squibb • Sangram Vajre • Purna Virji • Marc Zao-Sanders • • and many more! • So what are you waiting for? [Register for free today]( Looking to improve email deliverability? According to an [independent January 2024 study]( by EmailTooltester.com, ActiveCampaign emails delivered over 8 percentage points higher than the average tool. Master email personalization for business growth. Collect diverse customer data, use tools, and embrace automation to send [personalized email that actually get opened](. Email engagement is the holy grail of email deliverability. From crucial metrics to practical strategies, [discover how prioritizing and optimizing email engagement metrics]( can drive marketing success. Master click-through rates (CTR) for effective email marketing. Discover industry benchmarks, master the art of setting your own benchmarks, and [elevate your email marketing game for higher CTR.]( Customer highlight In 1999, Dansons, the parent company of Pit Boss Grills, made a pivotal shift from animal bedding to the barbecue industry. This transformation led to the creation of the innovative Pit Boss Wood Pellet grill, designed to thrive in any climate. With CEO Dan Thiessen and his sons at the helm, Pit Boss stands out by offering direct flame access, allowing users to sear food over the wood pellet heat source. [Pit Boss Grills bring the heat through marketing automation with ActiveCampaign]( Pit Boss Grills rose with over 70 grill models, sparking a vibrant community of outdoor cooking enthusiasts. Yet, amidst success, marketing challenges, especially with email design inconsistencies, surfaced. ActiveCampaign emerged as an ally with advanced automation and an intuitive email editor, dissolving design frustrations. From there Pit Boss Grills strategy unfolded with ActiveCampaign's Shopify integration and a custom API connection with NetSuite. Giving full visibility into what customers have purchased, what their interests are, and what grill they own. As always, the proof is in the numbers, and Pit Boss has seen some pretty impressive results: - 38.7% increase in email revenue YoY - $76,717 in revenue from a single back-in-stock campaign - 786% increase in click-through rate on highly targeted emails - 34% open rate on interest-driven recipe series Pit Boss Grills' ActiveCampaign journey is a testament to the transformative power of smart, automated marketing. [Learn more about their unique challenges.]( Ready to try ActiveCampaign? Join 185,000+ customer's globally who grow their business with ActiveCampaign. [Start your free trial]( FOLLOW US ON SOCIAL MEDIA [Facebook]( [Linkedin]( [Youtube]( [Instagram]( [X.com]( This email was sent to {EMAIL}. You can [update your email and language preferences]( or, if you wish to no longer receive these types of emails from us, you can [unsubscribe](. Made with [ActiveCampaign's Drag-and-Drop Builder]( ActiveCampaign, 1 North Dearborn Street, 5th Floor, Chicago, IL 60602, United States