FF #036: How to get clients from YouTube

How To Get Clients From YouTube. What's going on {NAME} . Welcome back to Friday Fire where I share one actionable tip, tactic, or strategy to help you build your one-person online bizness. I’ve been publishing on YouTube since January 2020. Most folks find me through a video then go down the rabbit hole of my content via email and other platforms. I don’t know the exact numbers… but do know that YouTube has led to a shid load of sales for my biz. There's just a different connection when someone can see and hear you on video. My strategy has changed over the years. So today I want to share the strategy that's working to get clients NOW. Feels like after 3 years I finally found the right balance between fun to create and driving sales/clients. The Strategy. My #1 priority with YouTube is getting high-quality clients. Going viral, AdSense revenue, sponsorship deals, affiliate commissions… are all just added bonuses. Nice if they happen but not a priority whatsoever. The content MUST generate new clients and cashflow. If it doesn’t, I have failed. Here is the strategy on how I’m doing it: - 2-3x videos a week - 4-10mins each - Shot in one take - No fancy edits or thumbnails - The description drives people to my core offer and social channels - Every video must leave the watcher with a useful insight or something practical they can take action on Let's go a bit deeper. Video Topics. So how do I come up with topics for that many videos? I pay close attention to my market. - Questions they have - Topics they search for on YouTube - Things they want to learn how to do - Market trends and updates that affect them - Overcoming objections to my or similar offers - Unique insights I’ve developed working with clients - Long-form education and content assets split up Here is an example of some of my upcoming YouTube videos: - Is This The Best Niche To Target In 2023? - How To Use ChatGPT To Create A Personal Brand Guide - This Skill Will Put Salespeople Out Of A Job - How To Write Banger Emails Even If You’re Not A Writer - How To Use A.I. To Create A 30-Day Content Map - How To Sell Big-Ticket Deals Through Chat (A Case Study) I can’t tell you what content to create. The market does. Always keep your eyes and ears on the market. Production. These videos are raw and direct. The framework is: - Introduce core concept - Share 1-3 points - Share evidence that reinforces the points - Recap the core concept - Tell them what to do next For my last few videos I’ve been using the built-in webcam on my LG Ultrafine 5k display. I plan to shoot more on my iPhone too. I use a Shure MV7 for my mic and a Rode PSA1 arm to connect to my desk. And I use Screenflow for Mac to record the videos. Simple to create content quick. Distribution. Whenever I upload a new video I send it to wherever I have an audience. - Email to my list - Post on LinkedIn - Post on Twitter - Post to my FB groups Same copy repurposed to the other platforms. This way... I don't have to create 10+ original content pieces every day. === Boom. There's your YouTube course lol. This is the YouTube strategy I’ll be using for the foreseeable future. Does it work? [This video]( ) pulled in $180,000 in contracted revenue in 38 days. $120,000 cash collected. So I dunno. You tell me :-) If you want a more in-depth breakdown of my content creation and repurposing process, make sure you check out my [Compound Creator System]( ). Anyway... [Subscribe to my channel on YouTube]( ) to see this all live. That's it for today's Friday Fire action section. Hope you found this useful 🤙 Your Compadre's Heat From The Week: - [: How I Did All Of My Niche Market Research In 45 Minutes With ChatGPT]( ) - [: This One Sentence Email Makes It Rain]( ) - [: The Most Powerful Sales Funnel To Use Right Now (LinkedIn + YouTube)]( ) - [: Utility vs Entertainment - which one wins?]( ) That's gonna wrap up this week {NAME} . See you next Friday. Your compadre, Sean Anthony When you're ready, here are 5 ways I can help you... 1. Join my free Audience Rainmaker FB group. Connect with other Rainmakers who are building, growing, and monetizing audiences online - [Click Here]( ) 2. Get my 7-Day Superfast Sales Email Challenge. Learn my multi-million dollar formula for writing emails that sell and write your first one in 7 days - [Click Here]( ) 3. Watch my Phoneless Client Acquisition System Training. A definitive guide on enrolling 4-5 figure clients every day without sales calls -[Click Here]( ) 4. Join my Rainmaker Lab and become an Internet Rainmaker. If you’re looking to get paid to monetize audiences using your typing fingers… either for your offers or a client… just reply to this email with “Lab” in the subject line. 5. Work with me One-on-One. If you'd like to work directly with me to set up a Phoneless Client Acquisition System in your business... just reply to this message and put "One-on-One" in the subject line... tell me a little about your business and I'll get you all the details. Ignore the following text. It’s random & only here to improve delivery. It helped her understand all of the little things I do for her that I thought she was too young to notice. But now she says "thank you" more often, which really brings a smile to my face. I already know that this book is going to help her grow up to be a kind, grateful young lady!!" Thanks again for this book and I hope you can share this message with other mothers like me so they can read it to their kids." - Jenny Now, that's an incredible story! A Mother's Love is certainly one of my favorites, too, because of all the messages I get like this one. Click the button below to take a look inside A Mother's Love: It's about an interesting creature... a lonely Yeti, who's living in the snowy mountains all by herself, hoping for some company... Here goes: "If you're looking for some fun, or maybe even a friend, go up to the mountain to the path's end. There you'll find the Yeti, who lives all alone. She'll make you feel welcome in her snow-covered home. So pack up your gear, go slow and steady, the fun's just begun because the Yeti is ready!" This fun poem is from a new book called The Yeti Is Ready... And it's given my kids a new perspective on friendship & acceptance!" Click the red button below to take a look inside The Yeti Is Ready: You will rejoice to hear that no disaster has accompanied the commencement of an enterprise which you have regarded with such evil forebodings. I arrived here yesterday, and my first task is to assure my sister of my welfare and increasing confidence in the success of my undertaking. I am already far north of London, and as I walk in the streets of Petersburgh, I feel a cold northern breeze play upon my cheeks, which braces my nerves and fills me with delight. Do you understand this feeling? This breeze, which has travelled from the regions towards which I am advancing, gives me a foretaste of those icy climes. Inspirited by this wind of promise, my daydreams become more fervent and vivid. I try in vain to be persuaded that the pole is the seat of frost and desolation; it ever presents itself to my imagination as the region of beauty and delight. There, Margaret, the sun is for ever visible, its broad disk just skirting the horizon and diffusing a perpetual splendour. There—for with your leave, my sister, I will put some trust in preceding navigators—there snow and frost are banished; and, sailing over a calm sea, we may be wafted to a land surpassing in wonders and in beauty every region hitherto discovered on the habitable globe. Its productions and features may be without example, as the phenomena of the heavenly bodies undoubtedly are in those undiscovered solitudes. What may not be expected in a country of eternal light? I may there discover the wondrous power which attracts the needle and may regulate a thousand celestial observations that require only this voyage to render their seeming eccentricities consistent for ever. I shall satiate my ardent curiosity with the sight of a part of the world never before visited, and may tread a land never before imprinted by the foot of man. These are my enticements, and they are sufficient to conquer all fear of danger or death and to induce me to commence this laborious voyage with the joy a child feels when he embarks in a little boat, with his holiday mates, on an expedition of discovery up his native river. But supposing all these conjectures to be false, you cannot contest the inestimable benefit which I shall confer on all mankind, to the last generation, by discovering a passage near the pole to those countries, to reach which at present so many months are requisite; or by ascertaining the secret of the magnet, which, if at all possible, can only be effected by an undertaking such as mine. These reflections have dispelled the agitation with which I began my letter, and I feel my heart glow with an enthusiasm which elevates me to heaven, for nothing contributes so much to tranquillise the mind as a steady purpose—a point on which the soul may fix its intellectual eye. This expedition has been the favourite dream of my early years. I have read with ardour the accounts of the various voyages which have been made in the prospect of arriving at the North Pacific Ocean through the seas which surround the pole. You may remember that a history of all the voyages made for purposes of discovery composed the whole of our good Uncle Thomas’ library. My education was neglected, yet I was passionately fond of reading. These volumes were my study day and night, and my familiarity with them increased that regret which I had felt, as a child, on learning that my father’s dying injunction had forbidden my uncle to allow me to embark in a seafaring life. These visions faded when I perused, for the first time, those poets whose effusions entranced my soul and lifted it to heaven. I also became a poet and for one year lived in a paradise of my own creation; I imagined that I also might obtain a niche in the temple where the names of Homer and Shakespeare are consecrated. You are well acquainted with my failure and how heavily I bore the disappointment. But just at that time I inherited the fortune of my cousin, and my thoughts were turned into the channel of their earlier bent. Six years have passed since I resolved on my present undertaking. I can, even now, remember the hour from which I dedicated myself to this great enterprise. I commenced by inuring my body to hardship. I accompanied the whale-fishers on several expeditions to the North Sea; I voluntarily endured cold, famine, thirst, and want of sleep; I often worked harder than the common sailors during the day and devoted my nights to the study of mathematics, the theory of medicine, and those branches of physical science from which a naval adventurer might derive the greatest practical advantage. Twice I actually hired myself as an under-mate in a Greenland whaler, and acquitted myself to admiration. I must own I felt a little proud when my captain offered me the second dignity in the vessel and entreated me to remain with the greatest earnestness, so valuable did he consider my services. And now, Margaret, do I not deserve to accomplish some great purpose? My life might have been passed in ease and luxury, but I preferred glory to every enticement that wealth placed in my path. Oh, that some encouraging voice would answer in the affirmative! My courage and my resolution is firm; but my hopes fluctuate, and my spirits are often depressed. I am about to proceed on a long and difficult voyage, the emergencies of which will demand all my fortitude: I am required not only to raise the spirits of others, but sometimes to sustain my own, when theirs are failing. This is the most favourable period for travelling in Russia. They fly quickly over the snow in their sledges; the motion is pleasant, and, in my opinion, far more agreeable than that of an English stagecoach. The cold is not excessive, if you are wrapped in furs—a dress which I have already adopted, for there is a great difference between walking the deck and remaining seated motionless for hours, when no exercise prevents the blood from actually freezing in your veins. I have no ambition to lose my life on the post-road between St. Petersburgh and Archangel. I shall depart for the latter town in a fortnight or three weeks; and my intention is to hire a ship there, which can easily be done by paying the insurance for the owner, and to engage as many sailors as I think necessary among those who are accustomed to the whale-fishing. I do not intend to sail until the month of June; and when shall I return? Ah, sister, how can I answer this question? If I succeed, many, many months, perhaps years, will pass before you and I may meet. If I fail, you will see me again soon, or never. Farewell, my, excellent Margaret. Heaven shower down blessings on you, and save me, that I may again and again testify my gratitude for all your love and kindness. SAP Ventures, LLC, 24 Roy Street, Seattle, WA 98109, United States [Click here to unsubscribe]( ) Copyright © 2022 SAP Ventures, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from SAP Ventures, LLC. Every effort has been made to accurately represent information and it’s potential. There is no guarantee that you will earn any money using the techniques and ideas available through this Website. Examples on our Website are not to be interpreted as a promise or guarantee of earnings. Earning potential is entirely dependent on the person using our products, services, ideas and techniques. We do not purport that any information we make available will provide you with a “Get rich scheme. Ignore the following text. It’s random & only here to improve delivery. It helped her understand all of the little things I do for her that I thought she was too young to notice. But now she says "thank you" more often, which really brings a smile to my face. I already know that this book is going to help her grow up to be a kind, grateful young lady!!" Thanks again for this book and I hope you can share this message with other mothers like me so they can read it to their kids." - Jenny Now, that's an incredible story! A Mother's Love is certainly one of my favorites, too, because of all the messages I get like this one. Click the button below to take a look inside A Mother's Love: It's about an interesting creature... a lonely Yeti, who's living in the snowy mountains all by herself, hoping for some company... Here goes: "If you're looking for some fun, or maybe even a friend, go up to the mountain to the path's end. There you'll find the Yeti, who lives all alone. She'll make you feel welcome in her snow-covered home. So pack up your gear, go slow and steady, the fun's just begun because the Yeti is ready!" This fun poem is from a new book called The Yeti Is Ready... And it's given my kids a new perspective on friendship & acceptance!" Click the red button below to take a look inside The Yeti Is Ready: You will rejoice to hear that no disaster has accompanied the commencement of an enterprise which you have regarded with such evil forebodings. I arrived here yesterday, and my first task is to assure my sister of my welfare and increasing confidence in the success of my undertaking. I am already far north of London, and as I walk in the streets of Petersburgh, I feel a cold northern breeze play upon my cheeks, which braces my nerves and fills me with delight. Do you understand this feeling? This breeze, which has travelled from the regions towards which I am advancing, gives me a foretaste of those icy climes. Inspirited by this wind of promise, my daydreams become more fervent and vivid. I try in vain to be persuaded that the pole is the seat of frost and desolation; it ever presents itself to my imagination as the region of beauty and delight. There, Margaret, the sun is for ever visible, its broad disk just skirting the horizon and diffusing a perpetual splendour. There—for with your leave, my sister, I will put some trust in preceding navigators—there snow and frost are banished; and, sailing over a calm sea, we may be wafted to a land surpassing in wonders and in beauty every region hitherto discovered on the habitable globe. Its productions and features may be without example, as the phenomena of the heavenly bodies undoubtedly are in those undiscovered solitudes. What may not be expected in a country of eternal light? I may there discover the wondrous power which attracts the needle and may regulate a thousand celestial observations that require only this voyage to render their seeming eccentricities consistent for ever. I shall satiate my ardent curiosity with the sight of a part of the world never before visited, and may tread a land never before imprinted by the foot of man. These are my enticements, and they are sufficient to conquer all fear of danger or death and to induce me to commence this laborious voyage with the joy a child feels when he embarks in a little boat, with his holiday mates, on an expedition of discovery up his native river. But supposing all these conjectures to be false, you cannot contest the inestimable benefit which I shall confer on all mankind, to the last generation, by discovering a passage near the pole to those countries, to reach which at present so many months are requisite; or by ascertaining the secret of the magnet, which, if at all possible, can only be effected by an undertaking such as mine. These reflections have dispelled the agitation with which I began my letter, and I feel my heart glow with an enthusiasm which elevates me to heaven, for nothing contributes so much to tranquillise the mind as a steady purpose—a point on which the soul may fix its intellectual eye. This expedition has been the favourite dream of my early years. I have read with ardour the accounts of the various voyages which have been made in the prospect of arriving at the North Pacific Ocean through the seas which surround the pole. You may remember that a history of all the voyages made for purposes of discovery composed the whole of our good Uncle Thomas’ library. My education was neglected, yet I was passionately fond of reading. These volumes were my study day and night, and my familiarity with them increased that regret which I had felt, as a child, on learning that my father’s dying injunction had forbidden my uncle to allow me to embark in a seafaring life. These visions faded when I perused, for the first time, those poets whose effusions entranced my soul and lifted it to heaven. I also became a poet and for one year lived in a paradise of my own creation; I imagined that I also might obtain a niche in the temple where the names of Homer and Shakespeare are consecrated. You are well acquainted with my failure and how heavily I bore the disappointment. But just at that time I inherited the fortune of my cousin, and my thoughts were turned into the channel of their earlier bent. Six years have passed since I resolved on my present undertaking. I can, even now, remember the hour from which I dedicated myself to this great enterprise. I commenced by inuring my body to hardship. I accompanied the whale-fishers on several expeditions to the North Sea; I voluntarily endured cold, famine, thirst, and want of sleep; I often worked harder than the common sailors during the day and devoted my nights to the study of mathematics, the theory of medicine, and those branches of physical science from which a naval adventurer might derive the greatest practical advantage. Twice I actually hired myself as an under-mate in a Greenland whaler, and acquitted myself to admiration. I must own I felt a little proud when my captain offered me the second dignity in the vessel and entreated me to remain with the greatest earnestness, so valuable did he consider my services. And now, Margaret, do I not deserve to accomplish some great purpose? My life might have been passed in ease and luxury, but I preferred glory to every enticement that wealth placed in my path. Oh, that some encouraging voice would answer in the affirmative! My courage and my resolution is firm; but my hopes fluctuate, and my spirits are often depressed. I am about to proceed on a long and difficult voyage, the emergencies of which will demand all my fortitude: I am required not only to raise the spirits of others, but sometimes to sustain my own, when theirs are failing. This is the most favourable period for travelling in Russia. They fly quickly over the snow in their sledges; the motion is pleasant, and, in my opinion, far more agreeable than that of an English stagecoach. The cold is not excessive, if you are wrapped in furs—a dress which I have already adopted, for there is a great difference between walking the deck and remaining seated motionless for hours, when no exercise prevents the blood from actually freezing in your veins. I have no ambition to lose my life on the post-road between St. Petersburgh and Archangel. I shall depart for the latter town in a fortnight or three weeks; and my intention is to hire a ship there, which can easily be done by paying the insurance for the owner, and to engage as many sailors as I think necessary among those who are accustomed to the whale-fishing. I do not intend to sail until the month of June; and when shall I return? Ah, sister, how can I answer this question? If I succeed, many, many months, perhaps years, will pass before you and I may meet. If I fail, you will see me again soon, or never. Farewell, my, excellent Margaret. Heaven shower down blessings on you, and save me, that I may again and again testify my gratitude for all your love and kindness.