Introducing the First Ever North American Edition of the IPA Foundation Certificate

4a's Learning [4A's Learning & Development] Introducing the First Ever North American Edition of the IPA Foundation Certificate [IPA Foundation Certificate] A unique qualification that provides your newly hired and ambitious talent just joining the industry with an essential overview of all areas of advertising and marketing that, without, could take them several years to acquire. Written by leading industry experts, the course, designed for all disciplines, covers the entirety of the brand communications process, including its position within the marketing mix, briefing, strategic and media planning, and the final execution. --------------------------------------------------------------- 1,197 practitioners took the Foundation Certificate in 2016. Over 10,000 have taken the course globally. [This is an invaluable investment for the success of your agency and your clients.] [IAAS] Do you want your talent to gain the biggest competitive edge possible? Make sure your junior talent is in tune with the big picture— from the digital space to branding to new business and everything in between —with the [Institute of Advanced Advertising Studies (IAAS)]. The IAAS, the industry's most revered program for talent with 2-5 years experience, trains the industry's future leaders through an after-hours multi-week master class that simulates a new business "pitch." [Medill_IMC600.jpg] The program operates in nine major markets across the US, and also has a virtual program option run in partnership with Northwestern Medill IMC. Deadlines are approaching. Invest in your talent by enrolling [here]. [adlaw380.png] --------------------------------------------------------------- Steer Clear of Legal Issues for Your Agency & Your Clients Give your talent an understanding of the industry's legal framework and how to navigate in today's complex litigious marketing environment with the [BRAND NEW Advertising & The Law Series]. Your junior to mid-level talent will understand the legal ins & outs of the industry with the option of choosing between six webinars or opting into all six for a comprehensive curriculum. [Enroll your entire agency here.] Further INvest IN Your Talent | Take A Look At What's Coming Up Elite Development for Senior Leaders: - Feb 8-10: [Executive Leadership Program - LA] - Mar 21-23: [Executive Leadership Program - NYC] Tailored Development for Junior Leaders - Jan 9: [Philadelphia Institute of Advanced Advertising Studies] - Jan 10: [Atlanta Institute of Advanced Advertising Studies] - Jan 28: [New England Institute of Advanced Advertising Studies] - Jan 30: [New York Institute of Advanced Advertising Studies] - Feb 1: [Virtual Institute of Advanced Advertising Studies] - Feb 2: [Northern California Institute of Advanced Advertising Studies] - Feb 6: [Southern California Institute of Advanced Advertising Studies] - Mar 14: [Minneapolis Institute of Advanced Advertising Studies] - Mar 29: [Chicago Institute of Advanced Advertising Studies] Certification: - Now: [IAB Digital Media Buying and Planning Certificate] *IAB member pricing is exclusively available now for 4A's Members - Now - Mar 10: [IPA Foundation Certificate North American Edition] * Brand New e-Learning: - Now: [4A's Digital Learning Center] * Brand New - Jan 10: [Becoming a Highly Profitable Agency - Session A (C-Suite Series)] - Jan 10: [Becoming a Highly Profitable Agency - Session B (C-Suite Series)] - Jan 12: [2016 New Technology Roundup and Digital Trends for 2017] - Jan 17: [Demystifying the Paid Media Ecosystem (Digital Acceleration Series)] - Jan 18: [The Legal & Regulatory Environment (Advertising & The Law)] - Jan 25: [Understanding and Leveraging Intellectual Property (Advertising & The Law)] - Jan 27: [Tapping Into the $20 Trillion Misunderstood Consumer (Glass Ladder Series)] - Jan 31: [How to Build Rapport and Agreement With Clients (Stop Servicing, Start Leading Series)] - Feb 1: [Digital Acceleration Series: Don't Be Left Behind in Mobile] - Feb 7: [Developing Your Employees for Maximum Value - Session A (C-Suite Series)] - Feb 7: [Developing Your Employees for Maximum Value - Session B (C-Suite Series)] - Feb 8: [Social Media Dynamics (Advertising & The Law)] - Feb 14: [What You Need to Know About Social Media in 2017 (Digital Acceleration Series)] [See All of Our Programs Here!] — Don't see what you need? [Email us!] [Follow us on Facebook] [Follow us on Twiiter] [View our LinkedIn Profile] [RSS Feed] This email was sent by: 4A's, 1065 Avenue of the Americas, 16th Floor, New York, NY 10018 [View in browser]. This email was sent to {EMAIL}. If you don't want to receive this email any more, you can[unsubscribe]. © 2016 4A's. All rights reserved. [www.aaaa.org] | [contact us]